NAOS

BRIEF:
NAOS is a premium real estate brand that embodies the idea of quiet luxury—offering residents not just a home but a sanctuary of timeless design, sophistication, and exclusivity. Rooted in a legacy of high-end interiors and bespoke craftsmanship, NAOS sought a brand identity that reflected elegance, refinement, and understated opulence while standing out in India’s luxury real estate market.

MY ROLE:
I helped craft a brand identity that balanced simplicity and sophistication, starting with a carefully designed wordmark that communicates reliability and understated luxury. To extend this visual language, I developed motion graphics that translated NAOS’s elegance into movement—animated elements, and brand films that highlighted their promise of “quiet luxury, exceptional living.” By combining sleek design with motion, I ensured the brand felt not only refined and aspirational but also alive and memorable across digital platforms.